Campaigning


Description

A campaign is a joint effort of an entire organization, or federation of organizations, to bring timely and effective pressure to bear on influential bodies or the general public to reach a concrete goal within a limited time-span at a national or international level.

A project is more limited in scope than a campaign with precise deadlines. A programme covers a number of related issues, with several goals and no specific time limit. Programmes are very likely to generate campaigns and projects.

Implementation

The general rules/guidelines/questions for a campaign are: (1) What does the campaign aim to achieve? (2) What change is wanted (short and long term)? (3) Is a campaign really necessary? (4) Who is the target of the campaign? (5) Who needs to change, and how? (6) Who needs to be on your side? (7) What publicity is needed? (8) Have a planning committee that consists at least partly of the people concerned with the issue; (9) Delegate responsibilities; (10) Choose the most appropriate method (direct action/non-violent protest; political lobbying; public demonstrations/festivals/manifestations; education; media); (11) Make a timetable for the campaign and check it regularly.

Claim

  1. Push something hard enough and it will fall over.

Narrower

  1. Reducing unwanted adolescent pregnancies
  2. Protesting unsound public spending
  3. Protesting environmental issues
  4. Protesting against involuntary student unionism
  5. Protesting against involuntary sterilization
  6. Protesting against involuntary mass resettlement
  7. Promoting energy efficient appliances
  8. Organizing town publicity campaign
  9. Issuing social imperative
  10. Fighting indecency
  11. Eradicating sweatshops
  12. Eliminating leprosy
  13. Eliminating apartheid
  14. Demanding symbolic leadership
  15. Demanding grassroots structures
  16. Coordinating comprehensive promotional campaigns
  17. Conduct fundraising campaign
  18. Campaigning to raise legal age of marriage
  19. Campaigning specific disease eradication
  20. Campaigning for the protection of national monuments
  21. Campaigning for the biosphere
  22. Campaigning for international amnesty
  23. Campaigning for human rights
  24. Campaigning for freedom
  25. Campaigning for adequate shelter for all
  26. Campaigning against violence
  27. Campaigning against venereal diseases
  28. Campaigning against unnecessary outdoor lighting
  29. Campaigning against toxics in packaging
  30. Campaigning against smoking
  31. Campaigning against religious education
  32. Campaigning against pollution
  33. Campaigning against obscenity
  34. Campaigning against indecent language
  35. Campaigning against drug abuse in sport
  36. Campaigning against chlorine and its products

Constrained by


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