Influencing public opinion
Description
Influencing public opinion involves deliberately shaping collective attitudes and beliefs to achieve specific objectives, such as promoting social change, supporting policy initiatives, or countering misinformation. This strategy employs targeted communication, persuasive messaging, and media engagement to inform, educate, or mobilize communities. Its practical intent is to remedy issues like public apathy, resistance to beneficial reforms, or the spread of harmful narratives by fostering informed consensus and encouraging constructive action.
Broader
Narrower
Facilitated by
SDG
Metadata
Database
Global strategies
Type
(D) Detailed strategies
Subject
Communication » Influencing
Communication » Public opinion » Public opinion
Content quality
Yet to rate
Language
English
1A4N
W0635
DOCID
13306350
D7NID
197766
Editing link
Official link
Last update
Dec 3, 2024