Reducing prices

Description

Reducing prices involves deliberately lowering the cost of goods or services to increase affordability, stimulate demand, and enhance market competitiveness. This strategy directly addresses barriers to access caused by high prices, enabling broader consumer participation and alleviating economic exclusion. By making essential products more attainable, reducing prices can remedy issues such as underconsumption, market stagnation, and social inequality, while also encouraging efficiency and innovation among producers to maintain profitability at lower price points.