The European Fair Trade Association aims to: (a) improve and coordinate cooperation among alternative trading organizations (ATOs) in European countries which promote fair trade with the third world, promoting their interests and providing services; (b) coordinate services offered to producer groups in developing countries; (c) coordinate marketing and promotional activities on a national and European level; and (d) locate Third World partners which assist producers to achieve a better standard of living. It does this through joint product design and development; joint initiatives, such as coordinated trips to the third world; project development assistance programme; and coordinated activities in Europe, such as trading agreements, coordinated study and research.