Marketing locally produced goods
- Finding local product buyers
- Developing local product markets
- Selling locally made goods
Description
Marketing locally produced goods involves promoting and distributing products made within a specific region to increase their visibility, competitiveness, and sales. This strategy aims to strengthen local economies, reduce dependency on imports, and support small producers by connecting them with consumers through targeted advertising, branding, and local partnerships. It remedies issues such as market access barriers, limited consumer awareness, and economic leakage by fostering community engagement and emphasizing the unique value of local products.
Broader
Narrower
Facilitates
Facilitated by
Value
SDG
Metadata
Database
Global strategies
Type
(D) Detailed strategies
Subject
- Society » Local
- Commerce » Market
- Commerce » Merchants
- Commerce » Purchasing, supplying
- Commerce » Merchandise
- Industry » Manufacture
- Industry » Products
- Development » Development
Content quality
Yet to rate
Language
English
1A4N
Q0525
DOCID
12705250
D7NID
197968
Editing link
Official link
Last update
Jan 20, 2023